Customer relationship management (CRM) is a model for managing a company’s interactions with current and future customers. It involves using technology to organize, automate, and synchronize sales, marketing, customer service, and technical support. You know exactly how you want to treat your customers. What if you could capture your goals in your CRM solution and the solution would deliver the ideal experience for you? We enables the ideal experience, proactively recommending the most relevant offer, automatically suggesting the right sales activity and instantly adapting the service process, guiding representatives through each interaction to maximize revenue and ensure customer satisfaction.